Ema Gantcheva is a VP of Growth at Skillsoft/SumTotal and co-organizer of DC Marketing Tech Talks. She leads a rock star team responsible for managing the marketing technology stack, marketing business processes, marketing databases, campaign management, and reporting/analytics.  Before her present position, Ema served as Head of Marketing at WireWheel, Sr. Director of Demand Generation and Director of Marketing Operations at Snagajob, as well asDirector of Marketing Operations at MicroStrategy. Earlier in her careers, she served as the CRM Senior Manager at Monumental Sports and Entertainment, the firm owning the Washington Capitals, Wizards, Mystics, and Verizon Center. Ema earned both her MA and BA at American University.

As the Director of Growth Marketing for BetterCloud, Robin Izsak helps B2B teams drive engagement and conversion through account targeting, content strategy, demand gen programs, and martech initiatives. Strategy and revenue focused, with expertise in Marketo implementation and management. While a consultant, clients include BluVector, Upskill, Logi Analytics, and DH2i. Prior to becoming an independent consultant, Robin has had a long and distinguished career in marketing, serving at StorageNetworks, Oracle, 3M, MetaLogix, CircleBack and Logi Analytics.

Moni is a Marketing Operations specialist with 13 years of Marketing Technology experience. She has worked with all the major marketing automation companies – Marketo, Eloqua, HubSpot, and ExactTarget, both consulting and direct for B2B organizations.  She has a proven track record in integrated marketing, especially with establishing digital presence through SEO/SEM, demand generation process, and website optimization. Moni is a current Marketo Champion, as well as an award winner and presenter at both Marketo and Eloqua conferences in the past.

With more 20 years of marketing and data analytics experience, Natalie Robb is the Principal of WaveLength Analytics and the Organizer of DC Marketing Tech Talks. She helps tech and telecom firms develop and execute successful marketing plans and programs based on data. Working at the intersection of marketing analytics and tech infrastructure, clients include technology companies like NetApp, Microsoft, and Brocade, as well as many growing security and SaaS companies. Prior to starting WaveLength, Natalie worked at TeleChoice, PSINet, SRA, and Hay Group. Natalie earned a B. A. from the University of Michigan, Ann Arbor and an MBA from the University of Texas at Austin.

Lorraine Joseph has over 20 years of experience in the sales profession, with the last 13 years in the Inside Sales/SDR arena. Lorraine has managed and ran SDR programs for Logi Analytics, Metalogix and is currently the Sr. Director of Business Development and Discovery at LeaseAccelerator. The Tenacious Development Assignment was Lorraine’s SDR /Lead Generation consulting business, during which she worked with a clientele that include Appian Software, Metalogix and Commercial Tribe.

Lorraine is from Zanesville, Ohio and studied math and chemistry at Ohio State University and Ohio University. In addition, to Lorraine’s STEM  studies, she studied voice at The Cincinnati Conservatory of Music and marketing at Georgetown University.

Kristin Fallon is a Marketing Communications Executive at GE Power, a $35B+ energy technology company delivering 1/3 of the world’s power. In this role she is incorporating her passion for brand and storytelling with her expertise in strategic planning to reimagine the business narrative, streamline content and event operations, and deliver higher content-driven impact across GE Power’s global sales organization and customer base. Prior to GE, Kristin established and ran a consultancy that assisted multinational clients in business development and strategy. She began her career in the Peace Corps in Benin, West Africa.

Joe Matar is the Director of Marketing for Brazen and leads all marketing and branding efforts for the Arlington, VA based software company. Before joining Brazen, Joe helped start and grow a digital marketing agency, Fusionfarm, in the Midwest that worked with clients such as Transamerica, Popeyes, and Ryka. Joe has an MBA in Marketing from the University of Iowa and is currently pursuing a MS in Business Analytics from Indiana University.

Amir Zonozi is a co-founder and chief strategy officer at Zoomph. Zoomph helps teams, brands and agencies measure the value of sponsorships & understanding their audiences through social media data and works with clients like Coca-Cola, MSG & NFL. Follow Amir on Twitter @Zonozi for data geekiness and dad jokes.

Chris Mechanic is co-founder & CEO at WebMechanix, an award-winning performance marketing firm he started in a basement in 2009 & bootstrapped into one of the DMV’s largest & most revered digital firms. He’s a recognized expert in the field of digital demand & revenue generation, specializing in SEO/SEM, analytics & conversion. Under his leadership, WebMechanix has grown 45% CAGR for over a decade, won countless awards & has appeared on the Inc. 5000 list for 7 consecutive years. Chris has consulted with 100s of SMBs, trained over 250 budding DMV-area marketers & was honored as an EY Entrepreneur of the Year Finalist in 2017 for his contribution to the local marketing community. He graduated with honors from College Park’s Smith School of Business.

Catherine Guarnieri is an experienced marketer with a demonstrated history of helping to grow brands. From building omni-channel digital strategies to down and dirty guerrilla-style customer acquisition, Catherine is a ‘jack of all trades’ marketer. As a Growth Lead at Upside Business Travel, Catherine works across the funnel to drive new customer acquisition – relying equally on creativity & data analytics to experiment, iterate, fail fast and keep moving.

Catherine earned her Masters of Business Administration from Georgetown University but certainly doesn’t believe everything can be solved with a two by two matrix. Based in DC, by way of Baltimore & Chicago.

Cindy Zhou brings more than 19 years of practitioner experience in corporate marketing, product marketing, product management, and sales operations to LogRhythm as Chief Marketing Officer (CMO).

Ms. Zhou spearheaded marketing transformation at multiple technology companies including BackOffice Associates, IBM, Emptoris, Rivermine, and MCI. Prior to joining LogRhythm, she was CMO of Level Access, a digital accessibility solutions provider, where she drove the company’s marketing, inside sales, and sales enablement initiatives. Before that, Ms. Zhou was vice president and principal analyst at Constellation Research where she oversaw digital marketing and sales effectiveness. Previously, Ms. Zhou worked in a senior level marketing position at BackOffice Associates, a global provider of data quality and information governance solutions. She also led worldwide demand generation for IBM’s Smart Commerce initiative.

A recognized industry influencer and award-winning revenue marketing executive, Ms. Zhou is a frequent speaker, writer, and media contributor who is quoted in over 100 articles on marketing, sales, and customer experience technology, best practices, and trends. She serves on the board of advisors for the Technology Marketing Alliance, the University of South Florida Muma College of Business’s Digital Marketing Certificate, and is an original founding member of the Sales Enablement Society. Ms. Zhou was named a 2019 Star CMO by DCA Live, ranked No. 3 on ARInsights Analyst Power 100 list in April 2018, and was honored as one of four finalists for the “Marketing Executive of the Year” Marketo Revvie Award in 2016.

Marina Devalia, VP of Marketing at Phone2Action, is an experienced marketing leader with an aptitude for building effective marketing operations in the enterprise SaaS industry. As a relentless explorer on discovering new avenues to optimize the Revenue Marketing framework and bridge the gap between Marketing and Sales, Marina comes to Phone2Action from Higher Logic. While there, she worked her way up to VP of Marketing from a Senior Marketing Manager. Prior to Higher Logic, Marina served as a product manager at Opptiv and as Senior Product Specialist at Pacific Trade International. She earned her MA in International Commerce and Policy, and her BS in Business Administration from University of Maryland.